Welcome
to the North Jersey Chapter of the Media Communications Association
International
Mission
and Vision
The Media Communications
Association-International (MCA-I) reaffirms our commitment to increase
awareness of mission critical functions of media communications
professionals and to support - in every stage of their career - those
engaged in the
profession. MCA-I's Strategic Plan, focusing association efforts
through 2010, comprises three key initiatives: cultivation of
partnerships; establishment of an industry university and online
library and building a voice for the industry.
These
initiatives are underway with deliverables
starting this year and a culmination to these efforts to come well
before the end of the decade. They are works in progress, and we
welcome your participation
Next
Meeting:
Check back often
as we get ready for a great new year!
We'll be announcing our
MCA-INJ Fall Kick-Off
in August.
In the meantime:
HAVE A GREAT SUMMER!
Previous
Meetings: What
a WRAP!
Our
Annual
MCA-I North Jersey
Wrap Party was held on Tuesday,
June 16th, 2009
6:30pm - 9:30pm
at
MAGI Filmworks 10 Greenwich Street Belleville NJ 07109
where we celebrated
another great year
at MCA-I North Jersey!
NAB RECAP: What's New in HD?
Tuesday,
May 19, 2009
6:30 PM – 9:30 PM
Fairleigh Dickinson University
Madison, New Jersey
We
will be broadcasting this meeting live on the Internet beginning at
7:30pm EDT
If you can’t join us in person, please feel free to tune in to our
webcast here.
The Program: We'll
review
some of the new products introduced at NAB which includes a dizzying
array of HD devices. We'll also clarify the question "What is
HD?"
reviewing the multiple formats and HD standards that are described as
“HD” including HD standards, HD cameras and HD compression formats.
Understanding this is a must for anyone who produces, acquires or
shoots video today. The Presenter: Steve Sarafien, Account Manager, Broadcast and Professional Group, Sony
Electronics. Prior
to taking this new role in July 2008, he was a Sales Support Engineer
for 7 years, responsible for pre-sales support of XDCAM and HDCAM
products, providing workflow demos and product training. Steve
has
been with Sony
for 25 years. He holds a BSEE from CCNY. Steve is also a
photographer
and has served as the USA Gymnastics NJ State Trampoline Director from
1998-2002.
Food and
refreshments: Light
refreshments will be served Admission:
MCA-I
members (any chapter): free
Visitors:
$10.00
Full-Time
Students and Faculty with current ID: free
Schedule:
Networking
and light refreshments begin at 6:30 PM.
Program and
LIVE STREAMING VIDEO (www.mca-inj.org) begin at 7:30.
Directions: The
University’s website has directions to the Park Avenue entrance
in Florham Park on their website. Ask
at the Guard House for directions to The Rec. Building.
For
those familiar with Madison Avenue,
Route 124, Fairleigh Dickinson’s main entrance is
on the north side about a mile west of downtown Madison and about a
mile east of Convent Station. Enter through stone gates, proceed
straight (under the railroad, to the Guard House. The guard will direct
you to the Rec. Building. Make a left after the guard house and the
Rec. Building will be around the bend on your right. Parking is
available directly across the street. (We will place MCA-I
directional signs on campus if the weather allows.) Take the elevator
or stairs to the second floor. By train: NJ Transit, Morris &
Essex line, to Convent Station. Phone
for taxis, or make prior arrangements for pick-up. Questions: Please
contact David Landaudavid@murdertogo.com
Watch it live
here: (Live video should
appear in the window by approximately 7:00 PM. Click "refresh" if you
don't see anything.)
It doesn’t
matter if you are doing documentaries, educational videos, shorts or
feature films, distribution is the key to getting your work seen by
others.
Hear from
industry veterans about what works in today’s marketplace, including on
line sales, and new video download technologies.
Learn about
working with distributors or
doing it all yourself.
Whether
you are producing a short for You Tube
or an Independent Feature, the panel can provide tips that can help you
get
your work out there and earn some bucks
doing it all yourself.
The Panel
Bruce
Frigeri,
President, LifeSize Entertainment — a major distributor of foreign and
domestic
films and producer of the indie feature “Fear House.” His company is
currently
pioneering download purchases of independent features from Sundance and
the
Tribeca Film Festival.
Dave
Landau, Film
Professor at Fairleigh Dickinson University — award winning published
playwright
and producer of the independently produced interactive film “Murder at
Cafe
Noir” which was a featured selection at Freedom Film Festival and the
Telluride
IndieFest. He is the writer/director of the interactive DVD game “Stab
In The
Dark” distributed by LifeSize Entertainment. He was also the
writer/director on
the direct to consumer DVDs “Psychic Party Game” and
“Story Time Santa” released by Drew’s Famous Entertainment.
Matt
Clarke,
President Clarke Com — Recent credits outside his corporate and
broadcast clients
include producing and editing the interactive DVD games “Stab In The
Dark,”
“Psychic Party Game” and “Story Time Santa” released by Drew’s Famous
Entertainment and the interactive feature film “Cafe Noir.”
Sam
Love, Corporate
Media Producer — His
award-winning independent educational documentaries include
"Naturescaping: A Landscape Alternative," "Radiation Impact on Life,"
"The Energy Report" and a how-to series on fly fishing with trout guru
Harry Murray. He has also written a novel, "Electric Honey" about the
cultural clash of the 1960s.
Food and Refreshments
Networking and light refreshments begin at
6:30 PM.
Directions
The
University’s website has directions to the Park Avenue entrance in
Florham Park. http://view.fdu.edu/default.aspx?id=238.
Ask at the Guard House for directions to The Recreation Building. We'll
be meeting in the Rutherford Room on the 2nd floor.
For
those familiar with Madison Avenue, Route 124, Fairleigh Dickinson’s
main entrance is on the north side about a mile west of downtown
Madison and about a mile east of Convent Station. Enter through stone
gates. (We will place MCA-I directional
signs on campus if the weather allows.)
By
train: NJ Transit, Morris & Essex line, to Convent Station.
Phone for taxis, or make prior arrangements for pick-up.
Schedule
Networking
and light refreshments begin at 6:30PM.
Program and
LIVE STREAMING VIDEO (www.mca-inj.org) begin at 7:30.
Admission
MCA-I
members (any chapter): free
Visitors:
$10.00
Full-time
Students and Faculty with current ID: free
Sign
up for the MCA-I North Jersey email list to receive notices
about upcoming events.
Previous
Meetings:
February
2009 "Social
Networking -
How to Use LinkedIn
Effectively!"
You can view the
archived version of the live webcast here. Speaker: Rod Colon
Founder & CEO of
Empowering Today's Professionals Network (ETP Network)
The
Program:
Jump start
your job search with LinkedIn
Replace the
black hole job search
methodology with a 7 Steps Job Search system
Learn how
to leverage your untapped professional networkLearn how to be proactive
in the job search rather than passive
Get
inspiration and motivation during these difficult economic times
Discover
how to adapt "Social Networking" to your work – and your search for it.
January
2009 "Members
Showcase" - How to
Use LinkedIn
Effectively!" You can view the
archived version of the live webcast here.
The
Program:
Professor
David Landau chaired a panel of
working creative professionals who presented excerpts from their
works-in-progress.
The
Members' Forum meeting offered an opportunity for people to
show their works in progress to fresh sets of eyes. After presenting a
5-minute excerpt of their unfinished program, presenter's
took advantage of
problem-solving discussions with their peers. The intention
was to showcase work and gain new perspectives.
The
overall goal of this special meeting is to provide professional
development for individuals and to continue to elevate the quality of
work done in our state.
Price
includes buffet plus one free drink per attendee (Courtesy Mayfair
Farms). Cash bar thereafter. Plus one free gourmet coffee (Courtesy
Cupa Cabana)!
You are
invited to attend the NJ MarCom Joint Holiday Networking Event. Our
participating non-profit professional organizations have hundreds of
members, unique value propositions, and different perspectives and
resources. Volunteers from each organization will be at the event on
Tuesday, December 16, 2008, to answer your questions about the benefits
of membership.
Want
to volunteer? You must be a member of one of the
participating organizations and should contact the Committee
Representative for the group in which you are a member.
Our last
event was SOLD OUT with over 400 attendees! Register early to guarantee
your admission and get the best price for this outstanding event. We
look forward to seeing you on December 16, 2008.
Want
to sponsor this event? Did you know?
Our emails reach 10,000 targeted industry
decision-makers in NJ. Choose
from two pages of sponsor levels that are a perfect match for your
budget. Download the sponsor
form
Professor
Janet O'Neal of FDU spoke on Flash Animation and Preparing Video for
the Web. This mini-seminar included an overview of current
practices along with tips on specific techniques of particular interest
to MCA-I members such as:
How to upload your work.
What is the best upload format?
How Flash compares to
other media players.
Is Flash a truely "universal" format?
How can you ensure that your work
will play in Flash rather than Quicktime?
Is YouTube really Flash?
We also
conducted a demonstration on how to create a video in Flash.
MCA-I
ProTrack™ 2008 - Anaheim, CA
Media
Pros are "California Dreamin'!"
October
31st - November 1st
Anaheim
is the ultimate fall destination for video and new media pros who want
to learn from the industry’s brightest and best. Network with
professionals across the world. And play in the California sun!
(Disneyland is just minutes away from the conference. See MCA-I site
for details on special pricing!)
MCA-I
ProTrack offers an exciting agenda of sessions, celebrations, HD Expo,
Disneyland, Media Festival, the G. Warren Scholarship Golf Tournament
and more. These
URLs will answer any questions you may have about our international
event. Check
them out and sign up before the Oct. 10 discount deadline!
October
2008 Meeting Get
ready for the
Blu-ray Revolution!
The Program
If you are involved in DVD
production,
your world is about to change. Blu-ray has won the format war
with HD-DVD and Blu-ray players are now selling for less than $200.
At our October meeting, we
learned the current state of
the Blu-ray
industry, the exciting features Blu-ray makes possible, and the new
techniques that make Blu-ray authoring easier.
Panel
host Sam Love introduces the presenters
Featured Speakers: Our panel
discussion featured two top
industry experts who will share their insights with us and answer our
questions:
Tony
Jasionowski
Tony Jasionowski, Panasonic
Corporation
Tony is Senior Group Manager of
the
Panasonic Corporation of North America’s Technology Liaison &
Alliances Group and he brought us up to date on the Blu-ray Disc
industry. He explained how the business has changed now
that
Blu-ray has triumphed over the rival HD-DVD format.
Tony addressed where we stand now and where the industry is
going in the
future.
At Panasonic, Tony has been
responsible
for new magnetic and optical technologies, formats, product planning,
engineering and promotion. He has been actively involved in
the
DVD-Forum, since its inception. He is also involved in the Blu-ray Disc
Association (BDA), Optical Storage Technology Association (OSTA) and
other industry alliances.
and
Denny
Brietenfeld
Denny Breitenfeld, NetBlender
Denny give us an
insider's overview
of Blu-ray
disc authoring and the features available under the full Blu-ray
specification. He reviewed the primary differences between
“prosumer” authoring tools and professional authoring tools.
He also explained the pitfalls of preparing discs for
replication. Until
recently, Blu-ray specifications required extensive knowledge of
programming. Denny demonstrated how the authoring
process
has
been simplified and made more accessible to media producers.
Denny is the principle
developer of
DoStudio Blu-ray Disc Authoring, a complete professional Blu-ray
authoring tool that is designed specifically for DVD authors who are
making the transition to Blu-ray Disc. Missed the meeting (or not
local to North Jersey)?
Fairleigh
students assisted with the video coverage
Video coverage of
our meetings is streamed live and also archived for on-demand
viewing. You can access the stream from our
website or from here.
2008-2009 Season Kickoff Meeting
College
Students – Ready
Assets for the Professional Workplace
Tuesday,
September 16, 2008
Fairleigh Dickenson University
Madison, New Jersey
Professor
David Landau chaired a panel of
students, graduates and teachers who told us what the colleges
and universities of today are doing to produce graduates ready to hit
the ground running in the professional world of communications.
The panelists not only covered the realities
of
today’s curricula, but also explained the immediate value available to
the employer or mentor – whether the graduate is filling the
role
of intern
or employee.
They covered valuable
positions such as production assistants, editors, and grips where
graduates are ready to contribute in the real world outside academia.
Featured Speakers:
Faculty/Graduates/Studentsfrom FDU, CCM, Seton Hall and
William Paterson Universities.
Did
you miss our September meeting?
Watch
the archived recording of the live webcast here:
May 2008
Post-NAB Panel
Tuesday, May 20th,
2008
from 6:30pm-9:30pm
The Mansion
Fairleigh Dickenson University
Madison, NJ
The Program: MCA-I North Jersey’s meeting on May 20th
featured some personal takes of what went on at NAB this year.
Speakers:
Our
panel
discussion featured two speakers, each of whom viewed the show
offerings from
their own unique perspective:
Sol Comerchero, Senior Account Manager for Pro
Video from
Anton/Bauer, who also demonstrated the new Stasis Flex camera mount and
other new items from Anton/Bauer.
David Danto, Director of Global Multimedia
Engineering for
Lehman Brothers, and IMCCA’s Director of Engineering Technology. David
is
also a columnist for IMCCA, author of an online review of NAB
April 2008:
To
view an archived recording of our April meeting click
here.
Making Sense of
Web 2.0
March 2008
The
Internet Technology Express Is Rushing Forward.
Will you be left behind? Don't be!!!! Jo
Stapleton of Kinesis
Marketing spoke about “Making Sense of Web
2.0”
at The Mansion,
Fairleigh Dickinson University, 285 Madison Avenue, Madison, NJ
His workshop included discussion on:
Second
Life,
widgets/gadgets,
dashboards,
social
networking,
user-generated
content,
RSS
feeds,
podcasts,
multi-tech
environments and
mobile
content.
If you
don't understand all these
terms,
you need to view this presentation, because your audience
probably does!
Joint
Holiday Networking Event
Over 250 New Jersey Communications Professionals Celebrated the Season
Together!
Our
October 2007 meeting was:
Corporate
Production in the Pharmaceutical Industry
AND
IT SOLD
OUT!
It
was the Event
of the Fall!
Tuesday, November 13th, 2007 at 6:30 PM
MCA-I
North Jersey
proudly
presented a second
major forum on
Corporate
Production
in the
Pharmaceutical Industry
A
panel discussion with the heads of video studios of
three major pharmaceutical corporations.
Bill VanderDecker, Merck
& Co. Inc.
Bill has
worked in the Visual Communications field at Merck
for 23 years. In his current role he is responsible for
Photographic Services, Webcasting Productions and Video Productions.
Recently restructured as a "Shared Service" function, the group's reach
is now global. Prior to Merck, he worked in a similar capacity at the BOCTechCenter
(formerly Airco). Bill has a B. S. degree from Rochester Institute of
Technology.
Ed Davenport, Hoffman LaRoche
Ed’s
44 years of experience in media began in video engineering at Fort
Monmouth, NJ, He started at Hoffmann la-Roche in 1973, and was
promoted to Director of Multimedia a few years later. He has
been responsible for designing and building entirely new major
facilities in all areas of media for at Roche’s headquarters in Nutley,
as well as overseeing thei day-to-day operation. Ed has a degree in
Management from Rutgers.
Ivan Nelson, sanofi-aventis
Ivan
is Director, Multimedia Services at sanofi-aventis, where he has worked
for the past seven years. Since starting his career as a freelance
non-linear editor 13 years ago, he has gained increasing levels of
responsibility in the corporate production setting and is now in charge
of sanofi-aventis' Internet, Intranet and Corporate Branding
activities. Ivan has a BA in Film Production from CUNY-Hunter
College.
Location:
The Mansion, FairleighDickinsonUniversity,FlorhamPark
(Madison)
Campus
Madison
Avenue (Route 124), Madison, one mile east of Convent Station.
Special
thanks to host and sponsor Prof. David Landau, FairleighDickinsonUniversity,
Dept. of Visual and Performing Arts
The
Program
New
Jerseyis home to the
headquarters of about one third
of all the major US
pharmaceutical companies. This vital and successful industry is
essential to everyone’s health, as well as to the economy of
our state, our country and the entire world. Our participating
companies are among the top 10 in the world. Each maintains an active
visual
communications presence, not just in advertising to professionals and
consumers, but on an internal level as well.
As
we did last March, we had a
“privileged” discussion among professionals. Topics
included:
departmental
organization (in-house vs. freelance)
the kind of work
done within each company
creative factors
vs. content limitations
the mix of
scripted programs to “news” events
equipment and
facilities
how changes in
the pharmaceutical industry are affecting production and corporate
communications
the current
political climate relating to the industry, and much more.
Also,
as before, our panel answered questions from the audience
– for some this was the best part of the evening!
A catered
buffet dinner was served.The
program began shortly after 7:30 and the presenters graciously stayed
around even after the meeting was over to answer questions from those
in attendance.
Did you miss October's great
meeting on Independent Filmmaking? You can watch it here. Just go to
our Video
page.
Our "Summer
Wrap Party"
was held on June 19 and featured lots of picnic food and LOTS
of
networking opportunities. Over 200 media professionals from 14 New
Jersey organizations attended.
Sign
up for the MCA-I North Jersey email list to receive notices
about upcoming events. (Just
send us an email and we'll add you to the list! You can unsubscribe at
any time.)